Symonds on Creative MBA Programs

Matt Symonds recently wrote an article in Forbes called ‘How Creative MBA Programs are Overcoming Bad Times’ and, in it, he talks about Melbourne Business School (MBS):

If there is one thing the less well-known schools where M.B.A. applications are holding up have in common, it is an ability to offer something different.

Melbourne Business School, one of the leading institutions in the Asia-Pacific region, has also seen its latest M.B.A. class grow. Dean Jenny George seems to share Antal-Mokos' view that the secret may not be location, ranking or history but a unique underlying structural model. "We have the luxury of being what I'd term 'quasi-independent,'" she says. "We have a strong link to our local university, but at the same time as a corporate body we have free rein to do what we think is best. That means we have the credibility to attract really good faculty but can hire people who don't always fit the traditional, conventional picture of an academic. And that in turn means we can put together a learning experience that pulls in the very best students."

It’s a good article and I recommend you read it.

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