Four new MBS Leadercasts have been published recently and they’re all worth a watch:
Melbourne Business School continues to impress me with the way it is building its online presence because, last month, they started an internal Deans’ Blog.
The blog has three contributing authors:
And is hosted on the MBS intranet (so it’s not available to the public). The Deans write about things that MBS students, alumni, staff, and faculty are interested in, such as school-related news and events; commentary on current events; and discussions on things like school resources, exchange programs, alumni chapters, new faculty members, and so on.
Some of the posts are information dissemination type posts while others are more discussion oriented. Presumably, there is a communications strategy in place that will guide the blog’s growth over the next few months and, most likely, the intention is to continue publishing both kinds of posts: the kind that provide management-level information to the whole school (but don’t generate much of a discussion) and the kind that seed discussion among the blog’s readers (including the “what do you think?” type of posts that you see on many blogs).
All in all, this is an exciting new addition to MBS’ online presence. Hopefully, once this blog becomes a regular feature its authors will start itching to write an external blog as well – maybe even one like the long-running Dean Bruner’s Blog at the Darden School of Business – but that’ll probably take time. Writing an external blog is hard work and you really have to commit to the idea before getting into it. Which is why an internal blog such as this one is a great way to start.
Here’s hoping the blog grows really well and that both the authors and readers enjoy participating in it (I know I will).
Core Economics Becomes a Multi-Author Blog
Speaking of MBS blogs, Joshua Gans’ Core Economics blog has also gone multi-author with four of its nine authors hailing from Melbourne Business School. So, if you want to see what MBS professors are blogging about, take a look at that. They write on a lot of interesting topics and they have a really good readership as well.
Of course, no discussion of MBS professors who publish their work online would be complete without mentioning Paul Kerin who writes a regular business column for The Australian.
I’ve added three new bloggers and one course blog to the Melbourne Business School Bloggers list that I maintain.
The course blog – for Managerial Economics – is a very welcome addition to my list and there will hopefully be more like it in the future.
I’m back in Melbourne after spending a few weeks vacationing in Pakistan. It’s hard to believe but I hadn’t been home in over two and a half years! I didn’t get much time on the Internet while I was there so here’s a quick catch-up post in which I’m linking to some of the stuff I would have otherwise discussed on this blog.
First up we have Connie Benson who has updated her three excellent posts on online community managers:
Next are two posts from Scott Berkun, with the second one lending itself nicely to a discussion you might have with a community manager who claims to be an “expert” but doesn’t actually have much experience in building or managing online communities:
Then we have Dmitry Fadeyev who wrote an excellent post for Smashing Magazine on:
Next, Toby Ward talks briefly about the latest intranet trends as reported by Jane McConnell in the Global Intranet Trends Report for 2009:
Ward also wrote a humorous blog post called ‘25 Random Things About my Intranet’ which, if you want, you can balance-out by his high-level overview article on ‘Intranet Strategy: Planning a Successful Intranet’.
And finally, both Laurel Papworth and Stephen Collins reacted to a Courier Mail article on Facebook and other social media sites being banned at work:
Regular blogging will commence shortly.
