Online Reputation Management
2008-07-21 | Filed Under life, social media |
Laurel Papworth wrote an excellent post a few days ago about reputation management in social networks. I highly recommend you read it.
I’d actually go a step further and say that most of what she said is also true for your reputation on the Internet in general — though that’s a little more scattered and is therefore a little harder to gauge. Still, if you’ve been online for even a short amount of time and have participated in almost anything, you will have left a trace.
People can (and do) search the web for your name, e-mail address, phone number, alias/handle/nickname, and so on. And the deeper they dig, the more they usually find. For example, you can search for me using the following queries and can learn a little more about me each time:
Cool, isn’t it? Or scary…depending on how you look at it. And the best (or worst) part of all this is that, once your information is up there, it’s pretty difficult (read: darned near impossible) to get down.
To quote an already oft-quoted quote, Sun Microsystem’s CEO Scott McNealy way back in 1999 said: “You already have zero privacy (on the Internet). Get over it.” Yup. Get over it and, since it follows logically: manage your online reputation really well. Particularly since your online and offline reputations are increasingly crossing over — that too in both directions.
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Thank you dear! :)
And yes, once the basics are taken in, the idea of profile management can be migrated across multiple profiles on multiple sites. “Just google me” becomes the catchcry for “research and understand my values”. :) Cheers Laurel